Crossfit KOA

CrossFit KOA is a welcoming fitness destination where individuals of all backgrounds and fitness levels can comfortably train together in the same classes. 

I was responsible for developing all their marketing and digital materials, aiming to capture the raw and boot-camp style essence that CrossFit gyms are renowned for. It was important to me that our materials stood out as unique within the industry, setting CrossFit KOA apart from the competition that was emerging in the area.